From Zero to Beauty-Hero
without paid ads?
And also more than 10 million views on videos - adds our expert, Daria.
Oh yes! Let us tell you how we did it!
1️⃣ Learn about TikTok;
2️⃣ Grow as an expert on this platform and gain new audience;
3️⃣ Lead these followers to her Instagram page and sell her services there;
4️⃣ Develop her personal brand in the social media space as an expert, become more recognizable;
5️⃣ Gain her first 10,000 followers!
Before we started working together, Svetlana barely posted in her social networks and did not know how to create content in the proper way, how long it would take, what difficulties she might encounter.
And in order not to spend a lot of time figuring it out on her own, she contacted us.
Svetlana told us she chose us because we were recommended as the team that "does the work quickly, without unnecessary discussions, doesn't waste time and does everything as quickly and structurally as possible".
Neither she planned to spend a lot of time on content, nor she wanted to invest a large budget in advertising, but to grow her audience and her income.
When we started, she had only 8 followers.
In 2 days, Svetlana batched the content for the week ahead, so that she would be able to do other things in her life and business with no stress. At the same time we were editing those videos, planning and posting them in accordance with our strategy.
Let’s dive deeper in this process, shall we?
✔️ Our team made a content plan individually for the expert, her experience and style;
✔️ For 3-5 hours a week, the expert filmed this content clearly according to the structure and our recommendations. She had no difficulties, because we discussed everything to the smallest detail (the light, which pose to make, what to say and how to say it);
✔️ Once the videos have been filmed by the expert, she sent them to us for editing;
✔️ And the last stage - we designed, added captions and posted the ready-made videos.
In the first week of work, we managed to gain 1 million views and 14,500 followers - for a brand new account and so fast! The first video that went viral, brought 7,000 followers.
Svetlana was delighted! There was a lot of feedback in the comments, people received value from her expertise, they wanted to sign up for her services.
Then, unfortunately, due to the client's family circumstances, the work had to be suspended for 6 months, but after everything turned out to be ok, we immediately hit the play button.
▪️ When a TikTok account doesn’t have new posts for a long time, it is actually hard to promote it so quickly, however, we decided not to give up and create a new account, but to continue working on the same one.
Again, after a week of active posting, we had new mind-blowing results. The new videos brought 7,000-10,000 followers, and the algorithms began to accelerate.
A week later, the videos started gaining 15,000-25,000 views.
And every day the account was growing more and more, the amount of followers reached 15,000, then it quickly turned hit 19,000.
✔️ After that, one of our videos reached 7,6 million views, received more than 320,000 likes and 2,300 views. 24,000 shared this video with their friends!
And at the same time, more than 60,000 people followed the account, the audience was extremely active, asking about services and step by step turning into customers.
Frankly, we were very surprised by this result, because in just 1.5 months and a few videos, without an additional budget for advertising, we managed to get such an excellent result, grew the audience, popularity and customers.
The client was very happy because we have fulfilled our promises and more. Let’s call it a "WOW-effect", shall we? Find some more screenshots of this incredible case below.
✔️ Now Svetlana @kemenovastylist has 210,000 followers in TikTok.
It was such a pleasure to work with her. We gained a lot of experience for helping our future customers. Only from now on - without limiting beliefs and certainly with a "WOW-effect"!
